Products

Swirl Platform

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Swirl for Retailers

Our enterprise-class platform provides retailers with the most robust and complete solution for creating, managing and analyzing proximity-based mobile marketing campaigns. Designed by marketers for marketers, the Swirl platform allows retailers to deliver highly targeted mobile experiences while maintaining complete brand control.

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Swirl for Publishers

We’re helping mobile app publishers create and monetize an entirely new form of ultra-premium ad inventory, while bringing mobile app users a valuable new set of features. Swirl for Publishers provides everything you need to control access to your inventory, monitor advertiser campaigns and tightly manage your app user experience. With Swirl’s installed beacon network and behavioral targeting capabilities, publishers can offer exciting new proximity-based indoor mobile advertising opportunities to retailers and brand advertisers.

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Swirl for Advertisers

Programmatic access to in-store beacon advertising is finally here. Swirl for Advertisers makes it easy for brands to create and deliver interactive mobile experiences wherever their products are sold at retail locations throughout North America. Identify available in-store advertising opportunities, manage shopper marketing campaigns across multiple retailers and mobile apps, and analyze program performance, all from a single automated platform.

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Swirl Platform

Swirl for Retailers

Retailers

Swirl for Retailers

Our enterprise-class platform provides retailers with the most robust and complete solution for creating, managing and analyzing proximity-based mobile marketing campaigns. Designed by marketers for marketers, the Swirl platform allows retailers to deliver highly targeted mobile experiences while maintaining complete brand control.

Learn More

Swirl for Publishers

Network

Swirl for Publishers

We’re helping mobile app publishers create and monetize an entirely new form of ultra-premium ad inventory, while bringing mobile app users a valuable new set of features. Swirl for Publishers provides everything you need to control access to your inventory, monitor advertiser campaigns and tightly manage your app user experience. With Swirl’s installed beacon network and behavioral targeting capabilities, publishers can offer exciting new proximity-based indoor mobile advertising opportunities to retailers and brand advertisers.

Learn More

Swirl for Advertisers

Analytics_ADVERTISERS

Swirl for Advertisers

Programmatic access to in-store beacon advertising is finally here. Swirl for Advertisers makes it easy for brands to create and deliver interactive mobile experiences wherever their products are sold at retail locations throughout North America. Identify available in-store advertising opportunities, manage shopper marketing campaigns across multiple retailers and mobile apps, and analyze program performance, all from a single automated platform.

Learn More

Swirl Audience Network

Our growing network of premium mobile app publishers allows retailers and brands to extend their reach and engage with a broad audience of in-store shoppers throughout North America. For marketers and brand advertisers, this means being able to deliver highly targeted mobile content to millions of consumers at precisely the right place and time. For participating mobile app publishers, joining the Swirl Audience Network provides your app users with a valuable new service, while creating entirely new advertising revenue opportunities for you.

Swirl Ad Exchange (SWx)

The world’s first programmatic ad exchange for proximity-based, in-store mobile advertising.

Now leading retailers, publishers and advertisers can take advantage of iBeacon technology at scale. SWx brings the efficiency and scale of programmatic mobile advertising together with the precision of proximity-based targeting. With SWx, retailers can establish their own private in-store media network, creating valuable new opportunities for brand partners to engage with in-aisle shoppers. For brand advertisers, delivering interactive mobile experiences to consumers wherever their products are sold is now a reality.
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Ad Formats & Features

Swirl’s interactive mobile ad units offer the industry’s most flexible and engaging beacon-triggered advertising experience.

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  • Full screen creative formats that allow dynamic content serving and user interactivity
  • Supports single or multi-page content

  • Fixed access to privacy policy & permissions to ensure consumer transparency
  • Triggered at precise in-store beacon locations

Beacon Hardware

Swirl offers a variety of beacon hardware options to meet the specific needs of retailers and marketers. With support for iBeacon and encrypted SecureCast™ mode, iOS and Android devices, and multiple size/power options, we’ve got you covered.

Our strategic partnership with Motorola Solutions provides you with access to an established retail hardware provider as well as national installation and support services. We even offer a BYOB (bring your own beacon) option that allows retailers to integrate any third party beacon into the Swirl platform.

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Swirl Mobile Client SDK

The Swirl Software Development Kit (SDK) is a simple to install set of code that can be used to make any mobile app “beacon aware”. Available in iOS and Android versions, it provides a powerful new capability that allows mobile apps to interact seamlessly and automatically with a variety of beacon hardware.

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For Retailers

The Swirl SDK transforms your existing mobile app into an invaluable in-store shopping companion – unlocking a whole new set of features that are activated while shopping in your retail stores.  Deliver instant rewards to loyal customers or provide access to highly relevant content that helps your shoppers make more informed buying decisions. Learn how Swirl is powering the next generation of mobile engagement.

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For Publishers & Lifestyle Apps

The Swirl SDK creates entirely new premium advertising revenue opportunities for mobile app publishers. While app users benefit from exclusive content and offers delivered by their favorite retailers and brands, mobile app publishers are able to deliver ultra-premium mobile inventory to advertisers. Learn more about how Swirl is powering the next generation of mobile advertising.

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