Creating true shopper
value with targeted
From enterprise-class beacon hardware to advanced campaign management tools.
Committed to transparency and information sharing control for your customers.
Swirl’s beacon marketing software can be licensed independently, or in conjunction with MPact, Zebra’s unified indoor locationing solution.
Swirl’s platform is fully compatible with Zebra’s Bluetooth® Smart beacons – providing retailers with the flexibility to purchase beacon hardware from an established retail partner.
Swirl customers can access Zebra’s nationwide Services team for installation and servicing of even the largest scale beacon networks spanning thousands of retail locations.
Through our network of premium mobile app publishers, retailers can now deliver personalized digital experiences to an unmatched audience of in-store shoppers. Using beacon aware mobile apps that they already carry, millions of consumers are ready to connect in your stores. What are you waiting for?
“Swirl is using Retail’s stealth weapon to maximize in-store sales.”
Create shopper value with meaningful in-store mobile experiences.
Extend mobile app usage with in-store alerts and value-added features.
Drive conversion and spend by delivering highly targeted content and offers at the moment of truth.
Get the playbook used by Lord & Taylor, whose beacon marketing campaign was named Mobile Marketer’s 2014 Mobile Program of the Year. You’ll learn:
• The importance of setting clear business goals
• How to optimize beacon placements
• 3 rules for a customer-friendly beacon marketing program
• Tips for creating “glanceable media”
With Swirl Ad Exchange (SWx) and in-store beacons, retailers can unlock a powerful new marketing channel for brand partners and advertisers. Every beacon in your store represents an interactive merchandising opportunity that you can offer to your most important brand partners. Swirl’s programmatic private ad exchange allows retailers to control and manage brand access while maintaining complete control of the shopper experience. It’s in-store shopper marketing for the digital age and it’s here today.
Swirl’s platform is robust enough to meet the needs of the largest and most complex organizations, but simple enough to deploy in a matter of days. It gives marketers complete brand control while delivering a seamless in-store shopping experience to consumers.
Whether it’s adding the Swirl SDK to your existing mobile app or taking advantage of the Swirl Audience Network, deploying new Swirl beacons in your retail locations or leveraging existing third-party beacons, getting started has never been easier.
Our template driven design tools and step-by-step Targeting Wizard allow marketers to launch highly targeted beacon-powered mobile marketing campaigns with ease,
With real-time access to detailed performance metrics, retail marketers can quickly assess campaign effectiveness and modify programs to optimize results.