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Rob Murphy
Swirl Networks

Swirl Recognized for Innovation with Two More Industry Awards

BOSTON, MA – Swirl Networks, Inc., the leading indoor mobile location platform provider, was once again recognized for technology innovation by two independent awards organizations. These two awards cap off an impressive year in which Swirl has partnered with industry leaders and been recognized with a total of seven awards.

On December 5th, Swirl was named a finalist in the 2017 Tech Trailblazer Awards for Best Mobile Enterprise Technology. The Tech Trailblazer Awards is the first independent and dedicated awards program for enterprise information technology startups. Finalists were selected by a panel of leading IT industry experts and winners will be announced on January 11th.

Two days later, Swirl was named a Finalist in the 2017 Local Visionary Awards, hosted by Street Fight, for Best New Solution for Multi-Location Retailers. The Local Visionary Awards celebrate the individuals and organizations that are moving the local marketing technology industry forward with creativity, ingenuity and success. Winners will be announced on January 30th at Street Fight Summit West in Los Angeles.

Swirl’s indoor mobile location platform enables leading retailers to take advantage of a variety of digital location signals in and around their stores, including GPS, WiFi, Bluetooth Low Energy and Visible Light Communications. With the Swirl platform, retailers can generate in-store shopper behavioral data that enables greater levels of omnichannel personalization, deliver mobile content and services to in-store shoppers, measure and optimize online media investments to drive retail store foot traffic, and create new digital shopper marketing and merchandising opportunities for brand advertisers.

“2017 has been a year of significant development for the indoor mobile location industry. With location signals now deployed at scale at nearly every major retailer, and Google introducing open standards and massive audience reach, retailers were finally able to take advantage of this technology in a scalable and meaningful way,” said Swirl founder and CEO, Hilmi Ozguc. “We are passionate about helping enterprise retailers harness the power of mobile to transform their brick and mortar locations, and we are honored to be recognized for the innovation that we are bringing to the industry.”

About Swirl Networks

Swirl offers leading retailers the industry’s most advanced indoor mobile location platform. By leveraging geofences, WiFi, VLC and Bluetooth Low Energy signals in their brick and mortar stores, large-scale retailers rely on Swirl to generate greater value from every shopper visit. Swirl works with industry leaders including Best Buy, Lord & Taylor, Urban Outfitters, Timberland, Samsung, Oracle, Google, Facebook, Cisco and many more. Swirl is backed by top-tier, strategic investors including SoftBank, Hearst, Twitter and Simon.